By Darryl Stewart, Head of the Herd
Going from a front line role to a more responsible and better paying “career” job is not easy for today’s university grads. Many of the traditional sources of high growth jobs in Canada are shrinking due to computerization, offshore outsourcing, automation and the glut of boomers who don’t want to retire yet.
Canadian government statistics show that 1 in 3 university grads between the age of 25 and 29 end up in low skilled, dead end jobs. CBC did a great documentary on this called Generation Jobless.
One of the best sources for a growth career in Canada today is smaller businesses. Yet smaller businesses say they can’t find any good staff!
There is a huge supply of highly qualified, underemployed, people in Canada. Why not create a fast track program in your recruiting strategy? Advertise as always for the front line roles, but also create a uniquely named and targeted program to educate and attract recent grads to your field. Highlight the career potential but make it clear that you will first learn the field from the front lines. The front line learning aspects will repel those you don’t want anyway and appeal to those that are willing to pay their dues in order to have a chance at paying off their student loans before they retire.
I am willing to help any organization interested in this approach. I write a great job ad!